cultivating brand success
brand strategy & development
At Roots Marketing Co., I help businesses uncover their authentic brand story and turn it into campaigns that connect and convert. With over 20 years of experience delivering multi-channel brand strategies — from market insight and concept development to campaign execution and analysis — I bring big-brand expertise in a way that’s personal, collaborative, and commercially smart.
Whether you’re launching something new, repositioning an existing brand, or planning a campaign to cut through the noise, I’ll work with you to develop strategy-led creative that delivers real results. From brand positioning, tone of voice and messaging to campaign planning, activations and content strategy — I offer flexible support to suit your business needs.
Let’s find your brand’s roots and grow something meaningful..
the day to day
Marketing isn’t just about strategy — it’s about flawless, consistent delivery. At Roots Marketing Co., I offer hands-on, day-to-day marketing support tailored to your brand’s needs. From social and digital strategy, content planning and execution to trade shows, experiential activations, and full media planning, I work as an extension of your team to bring your brand to life, every step of the way.
With a wealth of multi-disciplinary experience and a trusted network of expert partners, I can manage, support, or lead the delivery of marketing campaigns and brand activations across multiple touchpoints — ensuring every detail is considered and every opportunity maximised.
Whether you need one-off project management, ongoing campaign support, or a trusted pair of hands to manage your marketing activity, I’m here to help you make it happen.
CONSULTANCY
Sometimes, you just need a fresh pair of expert eyes. Whether you're looking to sense-check your strategy, re-evaluate your brand positioning, explore new market opportunities or need support navigating change — I offer consultancy that’s grounded in experience and tailored to your business.
With over 20 years in brand and marketing, I bring a practical, no-fluff approach to solving problems and unlocking growth. I’ll work with you to uncover what’s working, what’s not, and where you can create real impact — offering strategic clarity and actionable recommendations.
Think of it as having a marketing director in your corner — when you need it, how you need it.
How we can work together:
I understand every business is different, so my consultancy services are designed to be flexible. Whether you need a quick fix, a strategy overhaul, or ongoing support, we’ll find the right fit for you.
Available Consultancy Formats:
✔️ One-off Power Sessions
Perfect for troubleshooting challenges, sense-checking plans, or brainstorming fresh ideas.
✔️ Half-Day / Full-Day Strategy Workshops
Ideal for deep dives into your brand, marketing strategy, or campaign planning — tailored to your business goals.
✔️ Project-Based Support
Flexible consultancy for specific launches, campaigns or business development projects.
✔️ Ongoing Retainer
For businesses who’d like regular, senior-level marketing guidance without the cost of a full-time hire.
